Dads and Grads

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It’s time to celebrate the people we love: Our Dads and Grads!  This is the season high school and college students graduate and take that next step.  And of course, Father’s Day is around the corner!

For the special man in your life, why not book an appointment and let us give him a new, modern look?  Want to try shorter sides with a longer top?  Our FRESH stylists can handle it, no problem!  Does he want to try a slick back or cropped cut?  We can do it.   Book now and be ready for Father’s Day celebrations!

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Grads, we’ve got you covered too.  Before you walk across that stage, make an appointment with us online hereThis is the time to shine and it’s a great opportunity to try something new.  What’s your next step?  Working Uptown?  Traveling?  Going back to school in the fall? Will you be making a mark in the music industry, arts, beauty, business, education or banking?  Whatever you’re doing next, give us a call and set up a consultation so you’re at the top of your game as you enter this next chapter!

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Dads and Grads

Memorial Day Style

It’s the official beginning of summer, and a three-day weekend to boot!  Memorial Day. To make it special, and to look that way too, we suggest you put your best hair forward with these three tips for every situation you’ll run into this holiday.

Don’t have time to wash, dry, style and go?  Try ARROJO ReFINISH dry shampoo and ReFINISH dry conditioner. With its active ingredient of Aloe Vera Ginger, ReFINISH cleans hair without water and soaks up excess oils. We love the texture and volume it creates.  In a few words, it is a miracle style rescue!  ReFINISH dry conditioner is the perfect complement, adding softness and shine without weighing down hair.

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Want to get that beach look right away?  We love ARROJO Wave Mist. Want volume, texture and beach waves?  This product does it all in a light mist for easy, tousled waves.  It’s simple to use, just spray Wave Mist evenly on damp hair.  You can air dry or diffuse.  Give your hair a tousle and you’ll have the look you love, straight from a bottle!

Feel the need to protect your color from the very beginning of the season?  Pick up ARROJO color save shampoo and conditioner next time you’re in the salon.  Loaded with B5, this shampoo preservescolor-treated hair.  It’s gently and will leave your hair shiny and smooth.  To make it even better, breathe in.  Color save shampoo has a floral linden-blossom scent you’ll love!

Memorial Day Style

Mother’s Day

This is a special week, a time where we express our love to our mothers… two of our FRESH SALON stylists tell us what this day means to them.

She’s a mom first!  Adrena hopes that her relationship with her own daughter reflects her relationship with her own mom.

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“For me, Mother’s Day is a time to celebrate my mother and a day to celebrate being a mother,” she says. “My mother taught me the importance of working hard for the things I want because nothing in this life is free, but her love. “

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Beautifully said Adrena! Wishing you and your mom a wonderful day filled with all the love you have given to others.

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Her name is Elizabeth.  And for FRESH stylist Jose, she is “the most important woman in my life.  The glue that keeps our family together,” he says.

Jose is the youngest of three children, and the only son; he believes this has helped create an even stronger connection to his mom.

“We have a special bond.  She’s influenced me as a child with the values that I’ve carried into my adult life. Kind and friendly, she’s loving, generous and thoughtful. She’s also hard working, continually taking care of the people she loves,” he says. 

Elizabeth, you’ve made an impression.  Wishing you a beautiful day!

To all the mothers in our lives—those here with us and those who are watching from above—Happy Mother’s Day!

Mother’s Day

2018 Academy Awards

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SANTA MONICA, CA – MARCH 03: Actress Margot Robbie attends the 2018 Film Independent Spirit Awards on March 3, 2018 in Santa Monica, California. (Photo by George Pimentel/Getty Images) HOLLYWOOD, CA – MARCH 04: Margot Robbie attends the 90th Annual Academy Awards at Hollywood & Highland Center on March 4, 2018 in Hollywood, California. (Photo by Kevin Mazur/WireImage)

Some of the best dressed wore white on the “Red Carpet.” From Laura Dern to Mary J. Blige to Margot Robbie. They were all stunners in white and ivory gowns.   We loved them all, but we also feel inspired that so many Hollywood A-Listers debuted new hairstyles.

I, Tonya actress Margot Robbie sported subtle changes to her classic bob. At the Oscars her hair was a bit shorter and textured. She looked amazing in her white gown and subtle make up, but it’s that new bob that turned heads on Oscar night.

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WEST HOLLYWOOD, CA – MARCH 02: Mary J. Blige attends Toast To The Arts Presented By Remy Martin at Ysabel on March 2, 2018 in West Hollywood, California. (Photo by Earl Gibson III/Getty Images for Think Common Music Inc.) Mandatory Credit: Photo by MIKE NELSON/EPA-EFE/Shutterstock (9448541ne) Mary J. Blige Arrivals – 90th Academy Awards, Hollywood, USA – 04 Mar 2018 Mary J. Blige arrives for the 90th annual Academy Awards ceremony at the Dolby Theatre in Hollywood, California, USA, 04 March 2018. The Oscars are presented for outstanding individual or collective efforts in 24 categories in filmmaking.

How about Mary J. Blige? Again in white, Mary J. Blige turned it up by adding volume, lots of it. She teamed that amazing look with an ivory Versace gown. By the way, those earrings are almost 7 carats of diamonds!

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LONDON, UNITED KINGDOM – FEBRUARY 18: Saoirse Ronan attends the 71st EE British Academy Film Awards (BAFTA) at the Royal Albert Hall on February 18, 2018 in London, England. PHOTOGRAPH BY Paul Treadway / Barcroft Images (Photo credit should read Paul Treadway / Barcroft Images / Barcroft Media via Getty Images) HOLLYWOOD, CA – MARCH 04: Saoirse Ronan attends the 90th Annual Academy Awards at Hollywood & Highland Center on March 4, 2018 in Hollywood, California. (Photo by Neilson Barnard/Getty Images)

Finally, take a look at Lady Bird actress Saoirse Ronan. Saoirse turned to Instagram to document how her stylist achieved the blunt bob. And sometimes, it’s the picture from the back that shows it best. Certainly the case with this Oscar nominee!

Did you see a look you love during the Academy Awards? Bring a picture to Fresh and we’ll give you the Red Carpet look too!

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2018 Academy Awards

Fresh Stylists Speak Out on American Wave

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Walk into Fresh Salon, and you’re going to see something new, something exciting, and a product that our stylists are calling revolutionary! It’s ARROJO’S American Wave line. And because it’s developed by ARROJO, it’s setting a new gold standard. The line is specially formulated for the care and styling of textured hair. The ingredients are clean and green and the fragrances are fresh.

 

 

Here’s what our stylists are saying:

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“I like it because there is a product for pretty much every texture!  You can enhance a wave, smooth out a wave, add body, add moisture… the list goes on, said stylist Emily Hamilton.

 

Nikki Prendergast says: “The co-cleanse is awesome!! It helps remove excess oil from the scalp, but helps retain moisture through the ends.”

 

Jen Busch is a fan: “I am obsessed with the American Wave line!  I love it because it is ultra-hydrating. It makes so many textures feel amazing and soft without feeling greasy.  Whether your hair is curly or just in need of moisture, this line is perfect and smells incredible!

 

 

 

Fresh Stylists Speak Out on American Wave

Jason Vittorio is a Brand Builder

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And since opening FRESH, Jason has created the brand that clients throughout the Charlotte region have come to love!

With a degree in Graphic Design, Jason has always excelled in the visual arts, and the ability to develop interesting story lines through photography.

“I enjoy the creative process; coming up with the look, style and approach we’ll take on the shoot,” he says.

When you scroll through the FRESH website and look at pictures of our stylist work, you can bet that Jason was the visionary behind the shoot.

“Without a doubt, I definitely prefer the artistic side. I don’t shoot many family portraits or weddings, instead I focus on fashion, editorial and of course hair photography,” he said.

Jason finds inspiration from ARROJO, Fresh Salon’s exclusive product line.

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Jason & Julia Vittorio with Nick Arrojo

“ARROJO has given us exposure to the NYC fashion world and beyond,” he says. Because of this partnership, we have the tools and techniques to achieve breaking trends.”

 

 

He loves the FRESH environment: our bright, open salon, but maintains that the biggest selling point to the salon is our experienced and friendly staff.

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“Our stylists are always learning, attending classes and keeping up with the most current trends.”

Want to see more of Jason and our FRESH stylist at work? Click https://www.facebook.com/plugins/video.php?href=https%3A%2F%2Fwww.facebook.com%2Fafreshsalon%2Fvideos%2F447677812343%2F&show_text=0&width=560“>here for a behind the scenes look at one of our inspiring photo shoots.

Jason Vittorio is a Brand Builder