We’ve all been there. Our hair is healthy and beautiful going into spring, then baam! Summer hits and in no time the sun and salt water have left it looking dry and damaged.
This summer, go on the offensive.
ARROJO’S Hair Repair Masque provides luxurious, feel-good replenishment for dry, dull hairstyles, and there are several ways to make it work into your routine.
Traditional: Shampoo, rinse and apply the Masque to damp hair. Then leave it in for 10 minutes and rinse it off. Your hair will feel silky, shiny and lustrous.
Make it your own: Apply it like a masque, then cover your hair with a shower cap or warm towel. You can try this every week if your hair is severely dry and brittle, or once a month if you’re trying to stay ahead of damaged hair.
Quick Fix: Use the Masque in place of your regular conditioner and leave it in only a few minutes. You won’t believe the difference it can make in such a short time!
Go on the offense: Planning to enjoy the sun and surf? Protect your hair by applying just a quarter size dollop to your hair before you go into the water. The masque will prevent salt and chlorine from penetrating your hair cuticles.
It’s the official beginning of summer, and a three-day weekend to boot! Memorial Day. To make it special, and to look that way too, we suggest you put your best hair forward with these three tips for every situation you’ll run into this holiday.
Don’t have time to wash, dry, style and go? Try ARROJO ReFINISH dry shampoo and ReFINISH dry conditioner. With its active ingredient of Aloe Vera Ginger, ReFINISH cleans hair without water and soaks up excess oils. We love the texture and volume it creates. In a few words, it is a miracle style rescue! ReFINISH dry conditioner is the perfect complement, adding softness and shine without weighing down hair.
Want to get that beach look right away? We love ARROJO Wave Mist. Want volume, texture and beach waves? This product does it all in a light mist for easy, tousled waves. It’s simple to use, just spray Wave Mist evenly on damp hair. You can air dry or diffuse. Give your hair a tousle and you’ll have the look you love, straight from a bottle!
Feel the need to protect your color from the very beginning of the season? Pick up ARROJO color save shampoo and conditioner next time you’re in the salon. Loaded with B5, this shampoo preservescolor-treated hair. It’s gently and will leave your hair shiny and smooth. To make it even better, breathe in. Color save shampoo has a floral linden-blossom scent you’ll love!
It’s back! The Shag: the haircut you have to try at least once in your life! By all accounts, the Shag is young, modern and hip. It’s easy to maintain and with little effort you can style to perfection, which is why we love it here at Fresh!
These are our favorites for long and short hair!
Determined to keep your long locks and still have an edge? The trendy long shag is stylish and fun. By removing a little bulk and volume, you can obtain a great look that is sure to turn heads. We think feathering the top and sides and going for a messy, tousled look is super cool!
2017 is the year of the shag. And you don’t need long hair to be a part of the trend. Short shags require texture, and more and more clients want to give this trend a try as summer approaches. One key is making sure your hair is shiny and clean. Try ARROJO’s Shine Luxe Oil that fights frizz and adds control and luster. This product will make your shag sparkle!
Want perfectly straight hair this summer? The look is clean and sexy. Simple but sophisticated. Here are a few tips that will give you the look you love without damaging your hair.
First, use heat spray protection. This one simple step will help ensure that your hair isn’t damaged through blow drying and heat-tool styling. Think of it as a shield between your locks and this heat.
For best results we recommend ARROJO’s Protective Thickening Lotion. This Arrojo product will thicken your hair shaft, while protecting it from heating tools like your blow dryer and heating tool. Plus, it guards against breakage and adds shine!
How hot is too hot? Actually, you want your heat-styling tool to be hot because you want to go through through your hair at one pass. For thick hair, this might mean high heat, and for thin hair, it might mean medium heat. The key: Don’t keep going over hair time and time again.
Don’t want a limp look at your roots? Then pull your hair up when styling and heating, instead of pulling the heating tool down. By pulling up, you’ll give your hair lift at the roots.
Walk into Fresh Salon, and you’re going to see something new, something exciting, and a product that our stylists are calling revolutionary! It’s ARROJO’S American Wave line. And because it’s developed by ARROJO, it’s setting a new gold standard. The line is specially formulated for the care and styling of textured hair. The ingredients are clean and green and the fragrances are fresh.
Here’s what our stylists are saying:
“I like it because there is a product for pretty much every texture! You can enhance a wave, smooth out a wave, add body, add moisture… the list goes on, said stylist Emily Hamilton.
Nikki Prendergast says: “The co-cleanse is awesome!! It helps remove excess oil from the scalp, but helps retain moisture through the ends.”
Jen Busch is a fan: “I am obsessed with the American Wave line! I love it because it is ultra-hydrating. It makes so many textures feel amazing and soft without feeling greasy. Whether your hair is curly or just in need of moisture, this line is perfect and smells incredible!
Winter is coming to an end, but your hair may have the ill effects for months after you pack up that cashmere sweater and suede boots. It’s common to have dry, stressed hair during cold, winter months, and unfortunately we see too many clients who complain that those brittle stands make styling nearly impossible.
That’s why we love Hyro Mist, by ARROJO. This simple spray makes styling easy. The hydroplex and glycerin seal in moisture and leave your hair feeling clean and hydrated. What’s even better is the smooth, soft look your hair will have after treating it with this one-of-a-kind product.
Nick Arrojo has a reputation for being a disrupter! A trend setter who sees changes coming and is always in front of them. The creator and owner of ARROJO Salon and products, believes more individualized style is evolving and with it, so is more self-expression in hair color and styles.
His prediction for 2017 includes an emphasis on texture, curl and movement. He says even “unkempt frizz” will be accepted and celebrated. Why will all of this prevail? Partly because of advances in products, like ARROJO’s new American Wave. The Manchester, New England native calls it the “perm” for the new generation; a reinvention of the perm our mothers once knew and loved.
“We are saying goodbye to the smooth, sleek looks that have prevailed for decades. We are moving in a more natural direction not fighting to go against the grain with hair,” he recently told one fashion writer.
Arrojo says that more natural direction will also be the direction we see in hair color. Gone will be brash, harsh tones. Instead, color, he predicts, will become diverse; done with multiple layers, shades and dimensions. Again, becoming a way to express individuality.
At FRESH, we’re proud to partner with Nick Arrojo, and love the line of products that bear his name. Ask your stylist which one is right for you, and see why New Yorkers and celebrities alike love Nick Arrojo.